PERIDOT INVESTMENT PROPERTIES
CREATIVE DIRECTION
BRAND DEVELOPMENT
WEB DESIGN & DEVELOPMENT
Peridot Investment Properties is a real estate investment firm specializing in multifamily properties throughout the Midwest, transforming overlooked opportunities into long-term value.
I partnered with Peridot to refresh its visual identity and create a new digital presence that reflects the firm's experience and forward-thinking approach. Drawing inspiration from the peridot gemstone, the refreshed identity brings together refined geometric forms, a vibrant green palette, and modern typography to create a distinctive, confident look.
The identity extends into a custom Squarespace website showcasing Peridot's investment strategy, property portfolio, leadership, and track record, with a focus on clarity and building investor confidence.
The result is a cohesive, modern brand experience that reflects Peridot's vision and positions the firm for continued growth.
